SHOUT x HARRY'S

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SHOUT x HARRY'S *

THE TALK SQUAD

I’m sat in my living room watching TV. In the corner, my husband sits on his computer playing Call of Duty, chatting away to my creative partner. They play daily, and it’s probably the most I hear my husband talking to another guy about his life, his feelings, his day. Then it sparks an idea…


The Talk Squad.

A new mental health service launched by Shout UK and Harry's, offering men free, confidential mental health support in a comfortable setting—playing their favourite video game alongside a trained mental health professional.

For those that feel like they’re stuck playing life on hard mode, we hoped by offering support in a familiar and enjoyable environment, more men will feel encouraged to get whatever’s weighing them down off their chest.

We launched the scheme on International Men’s Day 2024, with a livestream on Twitch hosted by Iain Chambers, with appearances from streamers like Jaackmaate, Jae1ee, Stevie White, TN25 and AngryGinge.


PRESS:

CREDS:

Creatives: Amy Fasey & Jacob Hellstrom @ The Or

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